Adobe Reports & Analytics: Segmentation

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Adobe Reports & Analytics: Segmentation

This tutorial shows how to create a segment in Adobe Reports & Analytics 1.4 (formerly SiteCatalyst 15), and explains what each of the different segment containers (Page View, ...

This tutorial shows how to create a segment in Adobe Reports & Analytics 1.4 (formerly SiteCatalyst 15), and explains what each of the different segment containers (Page View, Visit, Visitor, and Event) work.

Gabriele has been doing "Web Stuff" since the mid-1990s, and Web Analytics since 2005. She began with Omniture SiteCatalyst (now known as Adobe Analytics) and is now also well versed in Google Analytics. She has been building a team of professional analysts who have expertise in all the major analytics platforms, including Adobe Analytics, Google Analytics, IBM Coremetrics and WebTrends.